Hi, I'm Caroline, a

Hi, I'm Caroline, a

graphic designer
digital illustrator
storyteller
dog mom
web designer
graphic designer
digital illustrator
storyteller
dog mom
web designer

who helps your brand create meaningful, lasting connections with diverse audiences.

who helps your brand create meaningful, lasting connections with diverse audiences.

I’ve always been pulled toward storytelling — first through writing and art, and eventually through design. Over time, that curiosity turned into a career focused on shaping how people experience brands and the spaces around them. I’m especially drawn to hospitality and lifestyle projects, where design has a direct impact on how someone feels the moment they walk in.

My work ranges from brand identity and social content to menus, signage, packaging, and large‑format pieces for events and public spaces. I like digging into the details, solving problems with intention, and working with teams who value clear thinking and good design.

I aim to bring clarity and a little bit of magic to every project. I hope my portfolio caught your eye. If you’re ready to collaborate, let's chat—I'd love to make something great together!

Illustrations
Web Development
Print Marketing
Digital Marketing
Branding
UI/UX
about me
about me

Experience

Hornblower Group

Graphic Designer

Design digital and print materials that support hospitality, tourism, and event marketing. Produce cohesive visuals that strengthen brand communication across guest and promotional touchpoints.

2026 - Present

Hornblower Group

Graphic Designer

2026 - Present

Design digital and print materials that support hospitality, tourism, and event marketing. Produce cohesive visuals that strengthen brand communication across guest and promotional touchpoints.

Armature Works

Graphic Designer

I designed the visuals behind Armature Works’ year‑round programming — from large public events to private gatherings and brand partnerships. My work spaned signage, social content, and print pieces that help bring local culture to life and keep the space feeling connected to the community.

2024 - 2026

Armature Works

Graphic Designer

2024 - 2026

I designed the visuals behind Armature Works’ year‑round programming — from large public events to private gatherings and brand partnerships. My work spaned signage, social content, and print pieces that help bring local culture to life and keep the space feeling connected to the community.

Three Oaks Hospitality

Graphic Designer

I supported a portfolio of 20+ hospitality concepts, creating everything from menus and campaign visuals to environmental graphics. My focus was keeping each brand’s personality clear and consistent while helping tell seasonal and partnership‑driven stories.

2024 - 2026

Three Oaks Hospitality

Graphic Designer

2024 - 2026

I supported a portfolio of 20+ hospitality concepts, creating everything from menus and campaign visuals to environmental graphics. My focus was keeping each brand’s personality clear and consistent while helping tell seasonal and partnership‑driven stories.

Live Oak Communications

Production Designer

I worked across multiple client accounts, building brand identities and producing campaign assets from early concepts through final delivery. Projects ranged from digital ads and social content to print materials and environmental pieces.

2022 - 2024

Live Oak Communications

Production Designer

2022 - 2024

I worked across multiple client accounts, building brand identities and producing campaign assets from early concepts through final delivery. Projects ranged from digital ads and social content to print materials and environmental pieces.

Freelance Experience

SipMARGS

Graphic Designer

I create social‑first content and campaign materials for recurring series, launches, and partnerships. Most projects involve quick‑turn graphics across static posts, carousels, and story formats that keep the brand active and recognizable. Work also includes supporting paid social, refreshing ongoing content needs, and helping shape the look and feel of new ideas as they roll out.

2026 - Present

SipMARGS

Graphic Designer

2026 - Present

I create social‑first content and campaign materials for recurring series, launches, and partnerships. Most projects involve quick‑turn graphics across static posts, carousels, and story formats that keep the brand active and recognizable. Work also includes supporting paid social, refreshing ongoing content needs, and helping shape the look and feel of new ideas as they roll out.

Elavi

Graphic Designer

Design work spans packaging, digital marketing materials, and product imagery for ads, email, and social. I retouch lifestyle and product photos to keep everything clean and consistent across retail and eCommerce. Projects often involve adapting assets for different channels, supporting new product drops, and helping the brand maintain a clear presence across all touchpoints.

2025 - Present

Elavi

Graphic Designer

2025 - Present

Design work spans packaging, digital marketing materials, and product imagery for ads, email, and social. I retouch lifestyle and product photos to keep everything clean and consistent across retail and eCommerce. Projects often involve adapting assets for different channels, supporting new product drops, and helping the brand maintain a clear presence across all touchpoints.

Imavex

Graphic Designer

I help build brands and websites from the ground up — starting with early direction and moving through design, structure, and launch‑ready assets.

2025 - Present

Imavex

Graphic Designer

2025 - Present

I help build brands and websites from the ground up — starting with early direction and moving through design, structure, and launch‑ready assets.

Rivers Agency

Graphic Designer

Created digital and print materials for tourism, arts, and lifestyle campaigns. Projects supported events, promotions, and seasonal storytelling across a range of clients. Work included adapting concepts for different formats, refreshing existing materials, and helping brands show up consistently across community‑focused initiatives.

2023

Rivers Agency

Graphic Designer

2023

Created digital and print materials for tourism, arts, and lifestyle campaigns. Projects supported events, promotions, and seasonal storytelling across a range of clients. Work included adapting concepts for different formats, refreshing existing materials, and helping brands show up consistently across community‑focused initiatives.

Hey Rhody

Editorial Designer

Designed editorial layouts, ads, and digital content for publications centered on local food, culture, and community stories. Work involved shaping multi‑page features, supporting magazine events, and translating print concepts into digital formats while keeping each publication’s tone and identity intact.

2022

Hey Rhody

Editorial Designer

2022

Designed editorial layouts, ads, and digital content for publications centered on local food, culture, and community stories. Work involved shaping multi‑page features, supporting magazine events, and translating print concepts into digital formats while keeping each publication’s tone and identity intact.

Icebreakers

What services do you offer?

Everything and anything! Graphic design, branding, illustration (my favorite), and more—all tailored to you and your brand.

Where are you located?

What industries do you know best?

What's your availablity look like?